There is much to learn in Cha-am’s coastal communities and farming areas. Talking with local people, watching how they work, or joining activities they are happy to share can help you understand how their livelihoods and daily lives relate to the resources around them.
Community-based tourism places importance on local people helping to shape and manage activities. The approach promoted by Thailand’s Designated Areas for Sustainable Tourism Administration (DASTA) connects learning with the environment, culture, and quality of life. In Cha-am, visitors can choose both activities organised by community tourism groups and visits to local learning sites. Ask each place how it welcomes visitors before travelling.
Ban Khlong Thian Community
Fishing and selling seafood provide livelihoods for people in this community. Khlong Thian fishers head out to sea each day and bring their catch back to sell at the local market. Conversations about fish and the sea, along with the help they give one another at work, show how closely fishing is woven into their lives.
Around Khlong Thian and the lift bridge, visitors can learn about coastal life through pu chak. This method keeps blue swimming crabs alive in mesh bags lowered into the water, which are pulled up when a customer wants to buy. It offers a glimpse of the care that goes into handling seafood from the boat to the consumer. If a seller has time, ask about keeping crabs alive or choosing one for cooking. Leave space for people carrying goods, and ask permission before taking photographs. Pulling up the crab bags is part of everyday trading, so enquire beforehand if you are coming specifically to see it.
The Khlong Thian small-scale fishing group also makes sang kor, or fish shelters, to provide aquatic animals with more places to live and take refuge. Visitors interested in the idea and how the shelters are made can ask for information, but should confirm in advance whether someone will be available to explain the work or host an activity on the day.
Kapong Community: Agriculture and Handicrafts
Travelling inland from the coast brings you to Hub Kapong, where the focus shifts to farming and handicrafts. Sisal products, including hats, bags, and household items, show how local makers use their skills to turn plant fibres into useful pieces.
Before buying, ask how an item is made and how to care for it. Understanding the work behind each piece can help you choose something you will use. If you would like to watch production or try making an item yourself, contact the makers beforehand, as demonstrations require time and materials to be prepared. Groups interested in agriculture can contact the Hub Kapong Project Cooperative Demonstration Centre to discuss study-visit topics suited to their interests.
Na Yang Community
In Na Yang subdistrict, community-based tourism connects visitors with agricultural learning. Rice fields offer a place to learn about planting, observe the crop, and understand how it is cared for. The Thonghathai New Theory Agriculture Learning Centre is one of the network’s learning sites. Visitors can arrange to learn about soil and water management and rice cultivation, while hearing from local residents and young interpreters from the Na Yang community tourism group.
Broadcast sowing is one example of how the fields are used for practical activities and sharing knowledge. Rice production also provides a case study for integrated farming and design thinking. Along the way, visitors can learn where the fields get their water, how the soil is managed, and which stages rice passes through before reaching the dining table. Work in the fields changes with the seasons, however. Sowing and harvesting must be arranged around the farming calendar and cannot be offered every day.
Plan Your Visit with Your Hosts
Before travelling, speak with the community coordinator about participant numbers, the length of the visit, costs, meals, and activities. This helps hosts prepare, especially when people or materials need to be arranged in advance. Buying directly from producers and paying the agreed activity fees supports those working in the area. How income is shared depends on each group’s arrangements. Arriving on time, listening to guidance, and respecting your hosts’ working spaces and daily routines help both sides enjoy their time together.

